ATLANTA, GA – Monday Night Brewing, an Atlanta-based craft brewery, made a big move yesterday in finalizing their acquisition of fellow Atlanta brewery, Sweetwater Brewing Company. The new entity will adopt the Monday Night name and immediately become the 15th largest craft brewery in the United States. This acquisition is consistent with Monday Night’s recent announcement of opening a new barrel-aging and souring location in Atlanta at the end of summer 2017.
The move will eventually bring Monday Night’s Georgia brewery count to three, and is part of a larger strategy to expand their market share and bring their purpose of “deepening human relationships” to as many people as possible.
Monday Night, whose beers frequently dazzle the palate with complex and balanced flavor, purchased Sweetwater with the intent of branching out to a wider demographic looking for simpler, blueberry-flavored beers. The acquisition team at Monday Night was able to negotiate the purchase for three pairs of C
Source: Monday Night Brewing
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