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Without a doubt, COVID-19 has affected the DC beer market, forcing local breweries and beer retailers to pivot their current sales models, furlough employees, or unfortunately, close their doors. Some retailers have been able to stay afloat by quickly pivoting their models to online and delivery services, which enables them to connect direct ...

How this Arlington Beer Store is Keeping Up Sales Despite COVID-19

Without a doubt, COVID-19 has affected the DC beer market, forcing local breweries and beer retailers to pivot their current sales models, furlough employees, or unfortunately, close their doors.

Some retailers have been able to stay afloat by quickly pivoting their models to online and delivery services, which enables them to connect directly to the consumer. Les Shaver, a reporter for the Blueprint, identified the quick changes made by The Brew Shop, an Arlington-based craft brew store in his recent article How One Small Beer Shop Tapped Into Online Sales in Response to COVID-19.

In 2016, Julie Drews and Beth Helle left their accounting jobs and started the Brew Shop in Arlington, Virginia. The store features a variety of local, regional, and national craft beers. Earlier this year, the founders began looking for ways to expand their current market by selling to businesses that could purchase their inventory in bulk. Drews identified that “there are a lot of offices in the neig

Source: DC Beer

Read the full article here.

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