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Drafty Kilt picks up steam after quiet opening

Drafty Kilt has started to find its audience after opening in the slow season.

For our final entry in the Look Back/Look Ahead Series (scroll to the bottom for more), I stopped at Drafty Kilt Brewing this week to talk to owner/brewer Mike Campbell. Drafty Kilt was the last brewery to open in 2016, popping up in November, just in time to hit the slow season around the holidays. Since then, however, things have started to take off for the brewery.

“We opened the week of Thanksgiving, so the first five weeks were open had holidays and snow days,” Mike said. “It wasn’t until the end of January that we started getting into a routine where people start getting off at 5 (p.m.) and this is what we can expect. It was a weird time to open. It’s always January and February are generally slow for the industry. But, day by day, we get known more and more.”

One way that Drafty Kilt got its name out there was through a bit of a non-traditional (for breweries) website.

“We did Groupon, which seems to

Source: NM Dark Side Brew Crew

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