CRAFT BREWERS CONFERENCE: A MICHIGAN PERSPECTIVE

“Networking” is a cliché excuse to get a paid “vacation” and drink a bunch of beer with your industry buddies, but it’s clear that there’s sincere value in being able to look a peer in the eye over a cold one. We may be in the business of beer, but it’s the beer that makes the business worth the work.

The night before 10 Michigan breweries won medals at the 2018 World Beer Cup, the Michigan Brewers Guild hosted an at-capacity meetup at Nashville’s Hopsmith Tavern. With what seemed like even tighter camaraderie than last year’s party in D.C., we hung with a diverse crowd of industry contributors to get their perspective on what makes attending the Brewers Association’s annual Craft Brewers Conference (CBC) so special.

Scott Graham, Director, Michigan Brewers Guild

MittenBrew: On behalf of the Guild, how important is it to be at CBC?

We love to participate in some capacity every year. There’s so much content whether you’re a brewery or you represent a complementary business. For me per

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