The post Edinburgh Beer Weekly 01/09 – 07/09 appeared first on The BeerCast.
Read More »Exclusive: pre-launch interview with Northern Monk Brewing Co
About a year ago, a bottle of beer was deposited for me to pick up in a local off-licence – meaning the somewhat liberating prospect of walking into a bottle shop and asking for what was under their counter (something I’d only ever done before in bookshops). That beer was a brand new offering from ... The post Exclusive: pre-launch ...
Read More »New Scottish brewery – Black Metal Brewery
Photo of Jaan Ratsep, taken from Black Metal’s Facebook page, with permission The post New Scottish brewery – Black Metal Brewery appeared first on The BeerCast.
Read More »How to fail completely at social media: an object lesson from @StrongbowUK
Good marketing practice is not that difficult. It just seems that it's so much easier to screw it up. Whenever I've been in a meeting room where marketers are discussing social media, everyone agrees unanimously that the difference between it and straightforward advertising is that it's a two-way street. Twitter and Facebook are platforms fo ...
Read More »Edinburgh Beer Weekly 25/08 – 31/08
The post Edinburgh Beer Weekly 25/08 – 31/08 appeared first on The BeerCast.
Read More »BrewDog visit Liveblog 22/08
16:37 – Back in the Granite City, just time to augment the blog with a few photos, and it’s off for beers and then a paired tasting dinner at Musa. I’m not done with the liveblog, though, I’ll still be parroting away with what’s going on. In the meantime, here’s that photo of the herring ... The post BrewDog ...
Read More »Fraoch – ‘Scotland’s original craft beer’ – is 25 years old
Back in February, I ventured across the ever-tightening central belt of the country, and pitched up in a rain-lashed Glasgow to attend the opening of a new brewery; in a gallery. That project became Drygate, the seemingly instantly successful collaborative brewery involving the C&C Group and Williams Bros. Brewing Co. On the evening itself, ...
Read More »Behind closed doors; a pub crawl with a difference
The post Behind closed doors; a pub crawl with a difference appeared first on The BeerCast.
Read More »Edinburgh Beer Weekly 18/08 – 24/08
The post Edinburgh Beer Weekly 18/08 – 24/08 appeared first on The BeerCast.
Read More »Gusher!
What do you do when a beer can’t wait to meet you? Bottle rockets are something of an inevitability if you regularly knock the cap off an ale or two at home, even for the super-vigilant who open beers as stealthily as possible. We’ve all been there – that momentary pause, when everything seems like ... The post Gusher! appeare ...
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