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Hard Seltzer is Here

DC Brau Enters the Market with Full Transparency

A handful of local breweries have dabbled in the hard seltzer market, experimenting with the brewing process. There’s one on tap at Denizens right now. But no area brewery has gone all-in on this growing sector of the alcoholic beverage market — until now.

DC Brau is releasing four hard seltzers under the "Full Transparency" brand - passionfruit orange guava, raspberry limeade, black cherry, and mango.
Remember, there ain’t no jury when you’re drinking Fully.

On Saturday, November 16th, DC Brau will release four hard seltzers, in cans, under the “Full Transparency” brand. The flavors are Mango, Black Cherry, Raspberry Limeade, and a blend of Passionfruit, Orange and Guava (POG), and will be available in 6-packs and mixed 12-packs at the brewery with wider distribution coming soon. DC Brau notes that each can is just 100 calories with less than one gram of sugar and 5% alcohol-by-volume, with a price point of $9.99 per 6-pack and $18.99 per mixed 12.

This move is the second savvy business decision by DC Brau this year; they began 2019 by phasing out their Belgian-style

Source: DC Beer

Read the full article here.

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