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Is Cutthroat No More?

I came across this image the other day of the iconic Uinta Cutthroat label missing one important thing. It doesn’t say, Cutthroat! This immediately sent me into panic mode. There has only been one other instances in the past decade that has sent Utah Beer Blog Headquarters (my basement) into Beer-Defcon 3 status – the other was Rooster’s Höpfner pizza beer a few years back. After I managed to pull myself out of the fetal position, I manage to contact Uinta to express my outrage.

Lindsay Burke, Uinta’s Marketing Director – managed somehow to talk me off the ledge. She informed me that there was no damn way that Uinta’s flagship beer was loosing it’s beloved name, only that Uinta is looking to spread the love of Cutthroat beyond Utah’s boarders.

You see, many years ago, the name Cutthroat was caught in a bit of a tug-of war between Odell Brewing Co. and Uinta Brewing. Odell already owned the name Cutthroat Pale Ale even though Uinta had gone to market with their pale ale first. The brewer …

Source: Utah Beer

Read the full article here.

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