#ProtectOurWinters two pints at a time

GRAND RAPIDS – I scream, you scream, we all scream for ice cream.  Not just your average ice cream though – ice cream beer.

Two completely different products, both delivered in a pint, combined forces to support one common goal: to protect our winters against climate change.  New Belgium Brewing Company and Ben & Jerry’s Ice Cream collaborated to make both of their pints pair together to make a Salted Caramel Brownie two ways.  One being a new delicious flavor packaged in an ice cream pint for Ben & Jerry’s, called Salted Caramel Brown-ie Ale, while the other is constructed into a beer, called Salted Caramel Brownie Brown Ale, delivered in a pint glass for New Belgium.  

This past Monday, New Belgium and the West Michigan Environmental Council (WMEAC) put the pints together. Asher Attick, Michigan Field Marketing Manager for New Belgium and Nicholas Occhipinti, Director of Policy and Community Activism for WMEAC, served up pour overs, or beer floats, at an event called “Pour Over

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