Comment.If you haven’t seen, the Marlborough District Council in New Zealand is proposing a ban on purchases of single bottles of beer. The ban is ridiculous and has the ability to destroy the craft beer industry, where single purchases of fuller flavoured beers is a big part of the industry. However, it also highlights the need for the industry to redouble efforts to promote craft beer as a beverage of moderation and to break the perceptional link between beer — and especially craft beer — and public drunkenness, something that some brewers have been creeping away from as the craft beer market broadens. [MK] Media Release
Single bottle ban on beer misguided, says Brewers’ Guild of New ZealandThe Brewers’ Guild of New Zealand has serious concerns about the implications of single bottle beer bans as proposed by some regional Local Alcohol Policies. “Not only is this a blunt and crude way to try and deal with the issues, it will be to the detriment of consumer choice, sensible and modera … |
Source: Australian Brews News
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