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In the beer world, the last five or so years have been marked by the rise of craft brews, and the simultaneous sales slump of most mass-market beers. Amid the turn to craft, one middle-of-the-road brew stands out because sales have increased for seven .... and more »

The Bizarrely Hot Selling Un-Cool Beer

The Bizarrely Hot Selling Un-Cool Beer
by TIME.
In the beer world, the last five or so years have been marked by the rise of craft brews, and the simultaneous sales slump of most mass-market beers. Amid the turn to craft, one middle-of-the-road brew stands out because sales have increased for seven ….

and more »

Source: TIME – via Google News.

Read the full article here.

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