| I’ve written the Cask Report for the last nine years. This year was my final one. Here are the headlines, and some thoughts on what’s happened to the market over the time I’ve been doing the report.
I presented the 2015 Cask Report this morning. Each year we start with a blank page and try to pull out some interesting stories that are going to help publicans make money from cask, and hopefully grab a few headlines. It gets tougher every year to find something new to say, but this year, thanks to some new research, I think we managed to produce some really useful stuff. Cask ale is thrivingThe numbers are modest, to say the least, but they’re going in the right direction. Cask ale has now shown consistent volume growth every year for the past three years. In 2014 it grew by 0.2%. In the first six months of 2015 it grew by a further 0.5%. If that sounds tiny consider that cask ale is only available in pubs, and 29 pubs are closing. Also consider that the total beer market is in volume de … |
Source: Pete Brown
Read the full article here.
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