Home > News > Time For a Backlash Against the Backlash Against Pumpkin Beers
Harsh. It's hard out there for a pumpkin ale. The pumpkin beer category went through stable sales and volume growth beginning in 2005, spiking in 2013, but since 2014 has dipped to an all-time low in 2015, dropping 10% in sales and 13% in total volume. As a consequence: What has been dramatically dubbed “The Great ...

Time For a Backlash Against the Backlash Against Pumpkin Beers

Harsh. It’s hard out there for a pumpkin ale. The pumpkin beer category went through stable sales and volume growth beginning in 2005, spiking in 2013, but since 2014 has dipped to an all-time low in 2015, dropping 10% in sales and 13% in total volume. As a consequence: What has been dramatically dubbed “The Great Pumpkin Debacle” and the “Great Pumpkin Backlash” of 2015 …

Source: Beervana

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