Why Zwanze Day in Honolulu Is So Significant

Zwanze Day or as I like to call it International Sour Beer Craze Day is coming back to Honolulu in 2015. It’s the day that Brasserie Cantillon, the most sought after wild/sour/funky beer maker in the world, releases a special beer to only 56 bars around the world. People go crazy for Cantillon on any average day of the year. The stuff is hard to get and they don’t produce a lot of it, but the craze turns into a small frenzy on Zwanze Day.

You could say Zwanze Day is a brilliant marketing stunt and in some degree it is, but it is also a celebration of a brewery and the unique beer style they produce. Brasserie Cantillon has been producing traditional Belgian Lambics for over 100 years and are credited with saving the labor and time intensive style from extinction. Over the past 10 years American beer drinkers have slowly vaulted Cantillon’s beers into the highest of cult status. Sour beers are popular and Cantillon is the granddaddy of all sour beer makers.

On September 19th, legions o

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